Big Ten and Thought Equity Motion Partner to Provide Football Video to iPhones
Nov. 7, 2008
Park Ridge, Ill. – The Big Ten Conference and Thought Equity Motion have announced that all of the top plays and moments from each week’s Big Ten football games will now be available to fans across the country on their iPhones. The new Big Ten Football Video Highlights iPhone application will stream conference game video highlights, complete with color commentary, directly to fans’ phone within hours after the games.
Fans can access the Big Ten football highlights by going to the iTunes App Store or the App Store on their iPhone, and browse for Big Ten Highlights. The application is free to download. The streaming video is optimized for Wi-Fi, and users can pause, fast forward and replay the video. Fans can choose from games just played or select highlights from the previous week’s games.
“The Big Ten is excited to bring the best of our conference football highlights to fans on their iPhones,” said Big Ten Commissioner James E. Delany. “Thought Equity Motion is our exclusive content licensing agent and we look to them to provide these kinds of innovative ideas. Thought Equity’s technology makes this iPhone application fast and easy to use, while the quality of the video will deliver all of the impact of Big Ten football action.”
“Marrying content with technology, then making it accessible, is our sweet spot. A perfect example is our relationship with the Big Ten Conference; we manage the rights to some of the most exciting collegiate sports footage available, and we have the technology to deliver the highest quality video to fans’ iPhones,” said Thought Equity Motion CEO and founder Kevin Schaff. “There are tremendous revenue opportunities for our content partners in new media. We help our content partners be among the first to market with innovative ways to monetize their video assets across the entire spectrum of emerging media.”
The iPhone joins the ranks of technologies such as video sharing and podcasting that are changing how consumers engage with media. More than 10 million iPhone users have downloaded over 100 million applications to date. The Big Ten Football Video Highlights application is available for free download at http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=292689694&mt=8.
The Big Ten Conference is an association of 11 world-class universities whose member institutions share a common mission of research, graduate, professional and undergraduate teaching and public service. Founded in 1896, the Big Ten has sustained a comprehensive set of shared practices and policies that enforce the priority of academics in student-athletes’ lives and emphasize the values of integrity, fairness and competitiveness. Big Ten universities provide in excess of $100 million in athletic scholarship aid to more than 8,500 men and women student-athletes who compete for 25 championships, 12 for men and 13 for women. Conference institutions sponsor broad-based athletic programs with more than 270 teams. For more information, visit www.bigten.org.
Thought Equity Motion is the world leader in providing access to high quality film, video and music content. The company’s forward-thinking approach to digital video has produced an array of products and services to meet the exploding demand of emerging media. Widely recognized for its expertise in licensing rights, Thought Equity Motion is the licensing agent for renowned media companies including Paramount Pictures, MGM, NBC News, HBO, National Geographic, Sony Pictures, the NCAA and hundreds of others. With offices located around the world, Thought Equity Motion offers the broadest, deepest content collection available. This vast collection, combined with leading-edge technology, makes Thought Equity Motion the preferred destination for multimedia professionals. For more information, go to http://www.thoughtequity.com