Big Ten Promotes Breast Cancer Awareness During 2008 Women's Basketball Tournament

Feb. 8, 2008

PARK RIDGE, Ill. - The Big Ten Conference will donate $2 from every ticket purchased for the semifinals of this year's Big Ten Women's Basketball Tournament to the Indianapolis Affiliate of Susan G. Komen for the Cure. The 2008 Big Ten Women's Basketball Tournament presented by Xbox 360 Live will be held at Conseco Fieldhouse in Indianapolis, March 6-9, 2008, with the semifinals taking place on Saturday, March 8.

Collection buckets will also be located inside the Conseco Fieldhouse Entry Pavilion for donations to the Susan G. Komen for the Cure. Fans are encouraged to wear pink to the games to raise breast cancer awareness. 

The Big Ten Conference will also encourage coaches to wear pink clothing and officials to use pink whistles to promote awareness. Awareness activities throughout the day include a Susan G. Komen for the Cure kiosk on the concourse and an Honorary Banner in the Entry Pavilion of Conseco Fieldhouse where spectators can post photos and names of those affected by breast cancer. 

"The Big Ten Conference is excited to partner with Susan G. Komen for the Cure," Big Ten Associate Commissioner for Basketball Operations Andrea Williams said. "Cancer has certainly touched the lives of every person in this country, and we are pleased to be affiliated with such a worthwhile organization."

The Big Ten's member institutions are also doing their part to fight the battle against breast cancer. Several conference schools are among the over 800 institutions nation-wide participating in the Women's Basketball Coaches Association's "Think Pink" initiative. "Think Pink" events are an effort to raise money and awareness for breast cancer research and will be featured on the campuses of Illinois, Minnesota, Penn State and Wisconsin on Sunday, Feb. 10. Michigan State will hold its event on Feb. 11, while Indiana and Iowa will "Think Pink" on Feb. 17, and Northwestern will participate on Feb. 18. Purdue was the first Big Ten campus to participate as the Boilermakers held their event on Jan. 27.



Single-session tickets ($12-$16) for the 2008 Big Ten Women's Basketball Tournament presented by Xbox 360 Live can be purchased at all Ticketmaster outlets, including the Conseco Fieldhouse box office, Ticketmaster charge-by-phone numbers (317-239-5151 in central Indiana) and All-session tickets ($65) remain on sale. Tickets for the semifinals are $16 and include both games on March 8.

Fans should contact the Big Ten Tournament Housing Bureau at 1-800-336-INDY (4639), 317-684-2573, or to reserve hotel rooms. Mention "Big Ten" for special event rates when reserving accommodations.

The Big Ten Conference is an association of 11 world-class universities whose member institutions share a common mission of research, graduate, professional and undergraduate teaching and public service. Founded in 1896, the Big Ten has sustained a comprehensive set of shared practices and policies that enforce the priority of academics in student-athletes' lives and emphasize the values of integrity, fairness and competitiveness. Big Ten universities provide approximately $94 million in direct financial aid to more than 8,400 men and women student-athletes who compete for 25 championships, 12 for men and 13 for women. Conference institutions sponsor broad- based athletic programs with more than 270 teams. For more information, visit

Indiana Sports Corporation (ISC), a private not-for-profit entity, has a focused and critical purpose - to attract and bring to Indiana marquee sporting events in a first-class manner.  Since 1979, ISC has done just that:
-Attracting and helping stage more than 400 national and international sporting events to Indiana, generating more than $3 billion in direct economic impact;
-Convincing 10 elite national sports organizations to move their headquarters to Indianapolis, including the NCAA, which in total contribute $91 million annually to the Indiana economy; and
-Impacting tens of thousands of Indiana youth each year with convincing messages and real-life examples showing healthy lifestyle choices, character and leadership development.
For more information, visit